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  • Asad Ali

Job hunting is a full-time job

Networking is not just about connecting people, it’s about connecting people with people, people with ideas, and people with opportunities. In the end, we’re here to make meaningful relationships.

Since the start of the year, I have been receiving an overwhelming amount of individuals wanting to connect as they are about to graduate or are recent grads. I love it when people reach out, I mean not long ago I was in the same position and I know how tough it can be.

Three questions I get asked the most

  • What’s your strategy to apply for jobs?

  • Where should I apply?

  • How should I improve my resume?

I thought it would great to write about it so here are some quick insights on how you can effectively job hunt

The Strategy

I didn’t know what I wanted to do but I had a plan. Play the long-game and start networking. This is your chance to get more active on LinkedIn and make the most out of it. I usually suggest making a list of 15 companies that interest me the most.

  • Pick my top 3 choices from those 15 companies

  • Find 5 people from each of those 3 companies

  • Connect with them on LinkedIn (make sure to write a small note)

  • Find their email (FREE plan)

  • Send them an email to set up an informational interview

  • Wait 3 days before you send a follow-up

If you don't get a response, worry not, just move on to your next 3 companies and repeat the process. Your goal should be to reach out to at least 10 people a month. Remember there are a lot of people who won’t respond but that shouldn’t demotivate you. Just remember to keep pushing. You should implement a mixed strategy when job hunting. I usually do a 40/60 mix with a higher emphasis on networking and the rest on the traditional application process.

Options where to apply

Of course, I don’t have expertise in every industry but can definitely give some tips for roles in marketing and sales

Technology & Startup The best way to start would be in sales and diversify from there. Tech companies are always hiring in sales; Trulioo, Square, Traction, Visier, and many others hire SDR every 6-8 months. If you’re not interested in sales then programs such as Venture for Canada helps you break into the Tech industry. It’s a great program with an even greater alumni network.

CPG & FMCG This is a little tricky, starting early with internships gives you a bigger advantage when applying for full-time roles. Organizations like P&G, and Unilever have fantastic summer internship programs and favour those more who have had previous experience with them.

Student Graduate Programs These are rotational programs where you learn literally everything about an organization. Companies such as Telus, RBI, Walmart, Labbat have some of the best leadership programs. They usually last between 12-16 months but this experience molds you to take on a managerial role after you complete the program.

How to update your Resume & LinkedIn

Always keep your resume simple and under 1.5 pages. No need to use fancy templates and remember to save it as a PDF with hyperlinks that work - I update my resume every 4 months since your role and results keep changing Now your LinkedIn is another ball game. I prefer to add more details about my role here. It’s important to know you should never stop learning. Another way you can update your resume is by adding new skills to help you find your perfect job. Check out these simple yet impactful courses

I most certainly didn’t know what I was doing when I had graduated. I like risk! So I ended up trying a lot of things. I had offers from BAT and Amazon for their leadership program but instead chose to work for my university and pursue my passion for music. I ended up switching to tech because that’s where I saw most growth. It’s alright to be uncertain when deciding on your future, this is an opportunity to know that everything is possible.

Keep hustling.

Feel free to reach out - always happy to chat



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